12 Facebook Page Functions You Might Have Missed

3. Export Events

Well this one isn't necessarily page-related, but it can be business related so I thought I'd include it. This has been around for awhile, but I didn't know about it until recently so there's a chance some of you haven't heard of it either. Essentially you can export your Facebook events so that they appear in your Outlook, iCal and Google calendars.

How? Go to your events page, click on the top right drop-down icon and then click on "Export Events..."

4. Schedule Facebook Posts

There's a good chance you've heard about this one, but it's such a huge feature that I thought it was best to include it just in case you missed the boat. You can now schedule posts for your Facebook page. All you need to do is click the little clock symbol at the bottom left of the box and choose the date and time you want the post to be published. Just keep track of what you've already scheduled so you don't accidentally post the same update twice.

5. Edit Link Names and Descriptions

Hopefully most people are aware of this because it's been available forever; however, it's so often underutilized that I thought I should include it as well. If you're posting a link to something on your page, Facebook automatically pulls in the relevant meta-data – including the link title, image and description. Unfortunately, you are not able to change the image (though you can opt to remove it completely), but youcan edit the title and the description of the link. This is a good idea if a) the title and/or description aren't included or b) they're just not very good. Nothing gets ignored more than a link that has no context. So take advantage of this feature and make your posts as appealing as possible.

6. Allocate Roles to Your Admins

This is a relatively new feature and something that a lot of the larger brand pages have been requesting for quite some time. Instead of only being able to set change your status from page admin or "fan," page managers can now choose to allocate different levels of access to a page. The roles include Manager, Content Creator, Moderator, Advertiser and Insights Analyst. They are fairly obvious as to what they do, but the table below outlines the access each has to the page.

To allocate admin roles just go into your page settings and navigate to "Admin Roles."

7. Post Status Updates Via Email and SMS

Many page managers don't need to update using email or SMS because they're able to update directly via their smartphones using the Facebook app. However, should they need to, there are a number of ways Facebook allows you to update your page status. If you head to "Edit Page" and then "Mobile," you'll see the options listed along with a personalized email address you can send any updates to.