Saturday 29 March 2014

Facebook Weekly Highlights

NFL free agents, #BanBossy with Beyoncé, and SXSW 2014 are among the most-buzzed-about topics on Facebook this week. Public figures are joining the conversation, so check out our weekly rankings and a few standout posts.

This Week’s Facebook Buzz Rankings*

1. 2014 NFL Free Agency deals
2. Premiere of Univision’s “Nuestra Belleza Latina” beauty pageant reality show
3. Beyoncé & Jennifer Garner unite for “Ban Bossy” PSA
4. Daylight Savings Time begins
5. Fox debuts reboot of “Cosmos,” starring astronomer Neil deGrasse Tyson
6. Search for missing Malaysia Airlines flight
7. ABC’s “The Bachelor” season finale and controversy over Juan Pablo Galavis’ exit
8. Video game “Titanfall” launches on Xbox One and PC
9. South by Southwest (SXSW) 2014 festival held in Austin
10. California “Orca Welfare” bill would ban killer whale shows

Announcing the Public Content Solutions Program

By prabakaran

Whenever something important happens in the world – from the Sochi Olympics to the crisis in the Ukraine to the results of the Oscars – people immediately take to Facebook to discuss it. With more than a billion people using Facebook and engaging in real-time conversations during these moments, it’s important for us to work closely with media companies to help them tell these stories.

In the past year, we’ve launched a series of products and resources – like our Keyword Insights API and Public Feed API – to help partners leverage the massive amounts of data and content associated with these events. As a result, we’re seeing tremendous innovation coming from amazing partners in this space, such as data analysis and visualizations, intelligent curation of popular photos, videos and posts, fan voting and polling tools, broadcast and venue integrations and much more.

In order to better serve this ecosystem of great companies and their products, today we are announcing the Public Content Solutions (PCS) program. This new program provides partners with dedicated technical and business resources to help them build the best possible media solutions using Facebook and Instagram. We believe that working with these companies to develop expertise with social solutions from Facebook, Instagram, and others will enable broadcasters, publishers, and arenas to deliver the best overall experience to their fans and followers.

Initial partners in the PCS program include Arktan, telescope, never.no, Timeline Labs, Tagboard, Vizrt, Reality Check and SnappyTV. We will grow the program over time to include more APIs, tools and support resources for media industry partners. We look forward building great products and solutions to better serve our partners and people using Facebook around the world.

—

FAQ

What does the PCS program offer?
The program will provide support and resources to partners using our Public Feed API and Keyword Insights API for media solutions. Partners will receive a badge for display on their sites and marketing materials, dedicated technical support from the PCS team, access to Facebook’s Media Partnerships team, and more.

Who is part of this program?
Initial partners in the PCS program include Arktan, telescope, never.no, Timeline Labs, Tagboard, Vizrt, Reality Check and SnappyTV. Each of these partners brings unique and differentiated solutions to the media industry.

How can I join the program?
If you are a developer building compelling, high impact solutions for media companies, we’d like to hear from you and learn more. You can contact us here:contentsolutions@fb.com. We will also add new PCS partners as we identify exceptional contribution to the ecosystem.

Category: Uncategorized

Introducing Embedded Posts

By prabakaran ......

Update, 8/21: As of today, we’ve rolled out Embedded Posts to everyone. We’ve also made a few enhancements, including an improved mobile experience and in-line video playback. To learn more, visit our developer blog post.

Today, we are beginning to roll out Embedded Posts to make it possible for people to bring the most compelling, timely public posts from Facebook to the rest of the web.

Embedded Posts let people add public posts from Facebook to their blog or web site. When embedded, posts can include pictures, videos, hashtags and other content. People can also like and share the post directly from the embed. Only posts set to public can be embedded on other web sites. Here are three examples of Embedded Posts from recent public events:

The official British Monarchy Page published this post shortly after the royal baby was born. You can click the #RoyalBabyBoy hashtag directly from the embedded post to discover similar content on Facebook:

Andy Murray shared this picture after winning the 2013 Wimbledon Championships. People can like Andy’s Page directly from the embedded post by clicking the “Like Page” button in the upper right corner:

Many journalists post detailed commentary about world events from their Facebook timeline. You can click “See More” to expand this embedded post from Fareed Zakaria and read his full commentary. You can also click “Follow” to subscribe to more posts from Fareed:

Every day, public figures, journalists and millions of regular people share their thoughts on what’s happening around the world on Facebook publicly. To start, we’re working withCNN, Huffington Post, Bleacher Report, PEOPLE and Mashable so those publications can embed public Facebook posts, with broader availability coming soon.

Learn more about Embedded Posts in the Help Center and in our Developer Blog post.

Category: Company News · Uncategorized

facebook function

8. Add a Featured Page Owner

If you like to personalize your page so that everyone knows who's behind the brand name, you might like to make yourself a featured page owner (and perhaps others too). This means in the "About" section of your page people can see you are the owner and see your picture. How do you do this? It's easy. Open up the page editor, go to "Featured" and then "Edit featured page owners."

9. Highlight Posts by Fans on Your Page's Timeline

The jury is out on whether the Timeline format is better or worse for pages, but one of the things most people are missing is the ability to have fan posts appear throughout it. Instead Facebook has pooled them altogether in one box at the top right of the Timeline. However, there is a way to make them visible throughout just like before. You simply click into the box, then choose the posts you want highlighted, click the little "X" button in the top-right and then click "Highlighted on Page." The post will then show up within your Timeline.

10. Promote Your Page Posts Within the Newsfeed

Have a really important post that needs to go out? Maybe you're telling everyone about a special offer, competition or a flash sale. You want to get more people than usual to see it, but you don't want to do standard Facebook advertising. Well here's your answer - now you can promote specific posts on your Facebook Page (e.g. text, photo, video, poll, or whatever). Instead of sticking an ad over on the right-hand side of the page, Facebook just extends the reach of your post within the normal newsfeed. You can choose what budget you want to put towards it and Facebook will give you a rough idea of how many people will see it based on this budget. It can then last up to three days in the newsfeed.

Click the "Promote" button underneath your status and input a budget. You can also target people by location and language as well as change the budget during the process.

11. See How Many People Have Viewed Your Post Organically vs Virally

You can now see how many people have viewed your Facebook page posts – both organically (fans) and virally (friends of your fans who have seen the post). Just hover over the "_____ people saw this post" link below each of your Page posts.

12. See All the Pages That Have Liked Your Page

Ever wondered which other Facebook pages have liked your page? Here's how you can find out (as well as all the people who have liked your page). In the "New Likes" section of your admin panel, you'll see a link to "See All." Simply click this and a list of all the people who have liked your post will appear. If you go to the box at the top left of this overlay you can change from "People" to "Pages" and voila – a list of all the pages that have liked your page will appear. You can then go and like them back if you see fit.

How many of these tricks did you already know about? And do you have any others you can share?

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12 Facebook Page Functions You Might Have Missed

3. Export Events

Well this one isn't necessarily page-related, but it can be business related so I thought I'd include it. This has been around for awhile, but I didn't know about it until recently so there's a chance some of you haven't heard of it either. Essentially you can export your Facebook events so that they appear in your Outlook, iCal and Google calendars.

How? Go to your events page, click on the top right drop-down icon and then click on "Export Events..."

4. Schedule Facebook Posts

There's a good chance you've heard about this one, but it's such a huge feature that I thought it was best to include it just in case you missed the boat. You can now schedule posts for your Facebook page. All you need to do is click the little clock symbol at the bottom left of the box and choose the date and time you want the post to be published. Just keep track of what you've already scheduled so you don't accidentally post the same update twice.

5. Edit Link Names and Descriptions

Hopefully most people are aware of this because it's been available forever; however, it's so often underutilized that I thought I should include it as well. If you're posting a link to something on your page, Facebook automatically pulls in the relevant meta-data – including the link title, image and description. Unfortunately, you are not able to change the image (though you can opt to remove it completely), but youcan edit the title and the description of the link. This is a good idea if a) the title and/or description aren't included or b) they're just not very good. Nothing gets ignored more than a link that has no context. So take advantage of this feature and make your posts as appealing as possible.

6. Allocate Roles to Your Admins

This is a relatively new feature and something that a lot of the larger brand pages have been requesting for quite some time. Instead of only being able to set change your status from page admin or "fan," page managers can now choose to allocate different levels of access to a page. The roles include Manager, Content Creator, Moderator, Advertiser and Insights Analyst. They are fairly obvious as to what they do, but the table below outlines the access each has to the page.

To allocate admin roles just go into your page settings and navigate to "Admin Roles."

7. Post Status Updates Via Email and SMS

Many page managers don't need to update using email or SMS because they're able to update directly via their smartphones using the Facebook app. However, should they need to, there are a number of ways Facebook allows you to update your page status. If you head to "Edit Page" and then "Mobile," you'll see the options listed along with a personalized email address you can send any updates to.

12 Facebook Page Functions You Might Have Missed

By: praba | July 26, 2012 | View Comments

If you're anything like me, you probably spend half your day checking your newsfeed for juicy stories and your Facebook page(s) for new likes and wall posts. There are varying schools of thought on whether Facebook makes you more or less productive and all I can say is that I'm glad it's part of my job – otherwise I think I'd have to go with the latter.

Given the amount of time we all seem to spend on the network you'd think we would know every little thing there was to know about it. That's why it's always so surprising to find out about a feature that managed to sneak its way into Facebook without us realizing it.

Here are 12 Facebook features you may not have noticed – all related to managing your Facebook page – so that you can step-up your social media marketing a notch or two.

1. Edit Comments

It wasn't long ago that you could only edit comments if you got to them within a few seconds after posting. Now Facebook allows you to edit comments on posts, photos or any content at any time as yourself or as a brand.

So, how do you do it? Click in the top right corner of your comment, then go down to "Edit..." You can also view all previous edits by clicking on the little "Edited" link that will appear beneath your comment.

2. Reposition Photos

Again, this one works for both personal profile pages as well as brand pages. You know how Facebook takes the liberty of cropping your photos into the appropriate boxes that adorn your page or profile timeline? And how this sometimes is extremely annoying because it cuts out the most important bits? Well now you have the power to change it. Unfortunately, you still need to keep to the stipulated size/shape, but you can reposition your photo within the box to create the most flattering crop.

How, you ask? Again, it's pretty easy. Just click the edit icon (the one shaped like a pencil) in the top right of the picture box and go down to "Reposition Photo..."

Friday 28 March 2014

Design Details: Paper by Facebook

BRIAN LOVIN

Design Details: Paper by Facebook

FEB 4, 2014

Paper by Facebook has been out for a day now and the reviews are, for the most part, quite divided. I haven’t been an avid Facebook user for some time, but the design and attention to detail on Paper is unmatched, and is worth sharing with other designers.

The Design Details for Twitter post I wrote yesterday received some great feedback, so I thought I’d quickly compile some of my favorite interactions in Paper - pardon the low-quality GIFs!

Follow me at @brian_lovin for tweets about design, startups and technology.

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1. View Pages and Groups - View Original Resolution

Notice the ‘hamburger’ menu flipping into an X, with the most subtle bouncing effect. I love the slight delay on the sliding animation as my pages and groups come into view.

2. Closing a Popup - View Original Resolution

Just about every popup or menu in Paper can be closed by pulling up or down when there’s no more room to scroll. You can see this implemented on the publicity setting here when composing a new post.

3. Glossy Headings - View Original Resolution

Just about every heading or title in Paper has this beautiful shine effect to it, which reminds me of iOS’s ‘Slide to Unlock’ text. Turns out that this shine doubles as a loading indicator.

4. Closing Messages (or Friends, or Notifications) - View Original Resolution

Watch this one a few times and pay attention to everything going on. When you pull down, the background slides down just a tad, the arrow at the top of the message bubble stretches and ‘pops’, and everything bounces lightly back into place. Amazing.

5. Background Loading - View Original Resolution

I noticed that as you’re opening a card to view a webpage, Paper starts to load things in before you’ve fully expanded the card. This beautiful little bit helps keep browsing fluid and fast.

6. Closing a Web Page - View Original Resolution

Again, pay attention to the light bounces in different parts of this view as you flip a web page closed. Did you see that little sheen of light go across the top of the card as it closes? Stunning.

Service Directory

Facebook

Facebook is a social utility that connects people with friends and others who work, study and live around them. People use Facebook to keep up with friends, upload an unlimited number of photos, post links and videos, and learn more about the people they meet.

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Social Network

Website:

http://www.facebook.com

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